Modern businesses have gotten into the habit of being more and more specialized in every field they manage. While it is undeniable that it has brought many advantages, today challenges demand a more connected vision when resolving very demanding and interconnected problems.
Companies have evolved into very complex and diversified nuclei of knowledge and information. As a result, customer business intelligence is fragmented into silos which can merge into shared and visible knowledge thanks to the development and appliance of the right technology and processes.
Key goalsvsIsolated services
As a response, the evolution of the market has led to a wide range of specialized companies that provide isolated solutions, leaving a diversified and fragmented ecosystem of services where the limits and areas of work are not fully defined, mainly due to a lack of common purpose.